Full disclosure: I’m not an expert in trademark law. I also don’t own any luxury goods. And I’ve never been accused of having “more money than skill” (though on occasion have lacked both).
But I love Las Vegas and I’ve previously written about the interesting ways you can enjoy shooting guns there (https://lnkd.in/gdHSeUgH).
I also appreciate the ways companies use the law to protect their business interests. It was something I dealt with regularly at SoundThinking and I’ve written about examples at other companies (like Jack Daniels: https://lnkd.in/gGeb7PW9).
So I was interested in this civil lawsuit filed by luxury goods company Gucci against a gun club in Vegas that caters to well-to-do folks. From the gun club’s logo alone (which I grabbed from the complaint) you can get the gist of the suit. It uses a similar interlocking “G,” the same color scheme, similar font, and…well, the name Gucci.
I’ve always been told that imitation is the sincerest form of flattery, but this may go too far. Hopefully those high range fees will cover the cost of a good lawyer; litigation is expensive.
I learned about this case from Seamus Hughes’ Courtwatch. I’ve written about other cases they have scooped (like this guy who wasn’t hunting (https://lnkd.in/gKVXNT3A) and this guy who contemplated being a hitman (https://lnkd.in/gpMZX5qy).
CourtWatch is one of the weekly newsletters I look forward to most. If you haven’t subscribed, you’re missing out on a lot of interesting legal stories. https://lnkd.in/gHJj-fJ5
You can read Gucci’s complaint here: https://lnkd.in/ggbFe4aq.